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Make your digital channels speak for you and bring more customers with a defined digital strategy. Leave us your information!
Make your digital channels speak for you and bring more customers with a defined digital strategy. Leave us your information!

Why is a user-centered digital strategy important for your company?

Having a strategic direction is key for your brand to succeed in the digital world, as it allows you to align your channels coherently, avoiding the wastage of resources and opportunities. The best way to achieve this is by having the support of an agency with over decades of experience that guides and accompanies you.

We want to learn your story to assist you in showcasing your full potential in the digital realm.

OUR SERVICES

SHIFTING CONTENT

Content Marketing and Audiovisual Production

Learn how we transform deep consumer insights into relevant content strategies that focus on goals and effective results.

VALUE PERFORMANCE

SEO, Paid Media, and Digital Analytics

We said goodbye to vanity metrics and focused on data that helps make insightful decisions that provide effective results for our customers.

Value Performance
Technical Shifting

TECHNICAL SHIFTING

UX Design, UI and Web Development
We create, transform and adapt technology that solves consumer needs.

WHY IS IT IMPORTANT TO HIRE AN AGENCY AS A STRATEGIC ALLY?

Advantages
Disadvantages

How do we do it?

“A brand that doesn’t have an evolution, disappears.”
Team Indexcol

Through our Shifting method, we prioritize the understanding of the user, and with our digital anthropologists teams, we thoroughly research the needs of your target audience to adapt to their experience, thus achieving your business goals quickly, flexibly, and cost-effectively.

These are the stages of our methodology!

Nuestra metodología
Entendimiento

Understanding

We assist you in defining your digital value proposition based on the company's purpose, consumer needs, their drivers, barriers, and digital behavior.

We delve deep into the search behaviors and social media usage of your audiences using cutting-edge tools.

We develop a unique brand personality to humanize your brand across each of the channels to leverage.
planteamiento estratégico

Strategic Planning

We define the course of a plan that aligns with your purpose and value proposition.

We develop a strategic and tactical map that guides any navigator through each channel of your digital ecosystem.

We outline a short, medium, and long-term action plan with tangible objectives for your business.
Implementación

Implementation

We create every necessary element for the strategy to come alive in each channel.

We organize your digital ecosystem to be interconnected efficiently and effectively.

We create the content and media needed to give your brand a new direction.
Sostenimiento

Sustainment

We work day by day on your business objectives with a talented and experienced team.

We measure every element of the strategy to gather data that enables us to make business decisions.

We constantly optimize according to the custom-made intelligent dashboards for your brand.

Agencia Digital en Colombia

OUR CLIENTS

Nuestros Clientes
Clientes Indexcol

OUR AWARDS

STRATEGIC PARTNERS

Buena Onda Producciones

Production company specialized in conceptualization and execution of communication campaigns according to the needs of each brand.

Diez

Firm with more than 15 years of experience, pioneer in Colombia in the protection of reputation, one of the most valuable intangible assets of companies and organizations.

BLOG

LATEST ARTICLES

DO YOU WANT TO START YOUR
DIGITAL PROCESSES OR TRANSFORM THEM?

Make your digital channels speak for you and bring more customers with a defined digital strategy. Leave us your information!
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\ STANLEY / BLACK & DECKER

EL RETO

Cómo llegar al corazón de los usuarios finales y lograr un posicionamiento directo sin transgredir la relación con los distribuidores que son el principal canal de venta directa de sus herramientas.

LA ESTRATEGIA

Consolidar una base de datos potente de clientes finales para desarrollar una estrategia de ciclos de fidelización.

RESULTADOS

Hemos logrado sobrepasar los resultados esperados por la marca, con un costo por lead de USD 0,85.

Un promedio de 1.500 leads calificados por mes.

Una tasa de conversión del 25%.

Gracias a nuestra estrategia de generación de leads, Stanley Black & Decker Colombia se ha convertido en un referente para los demás países.